Guerlain Aqua Allegoria Floor Display
This cardboard floor display, created for Guerlain and its Aqua Allegoria collection, embodies Parisian refinement in the service of luxury perfumery. With a design inspired by gift boxes, it celebrates the French art of living. A creation that is both architectural and poetic.
Description
This vertical display brings to life the luminous, floral universe of the Aqua Allegoria collection within a white cardboard structure enhanced by gold accents. The stacked modules evoke a tower of gift boxes, each tier adorned with screen-printed gold ribbons for an elegant, festive repetition effect. The “GUERLAIN PARIS” logo, discreetly screen-printed in black on a white background, reinforces the brand’s institutional and heritage dimension. The “Aqua Allegoria Forte” visual at the top invites the viewer into a sensorial immersion in a sunny, botanical world. Both decorative and functional, the display features modular compartments that present each bottle like a precious jewel in its case, creating a structured, immersive, and premium presentation.
Key features
• Vertical structure in four-color printed cardboard with matte lamination
• Stacked modules resembling gift boxes for a vertical layering effect
• Screen-printed gold ribbons on each tier for a repeated luxury accent
• GUERLAIN logo screen-printed in black on white background
• Modular compartments tailored to bottle dimensions
• High-definition visual of the Aqua Allegoria collection on the header
• Hand-assembled decorative elements for a refined finish
• Optimized format for selective retail floor placement
For whom?
This display is intended for selective perfumery, high-end cosmetics, or premium gift brands wishing to embody their brand universe with elegance. Ideal for perfumery corners, flagships, department stores, or in-store event spaces.
Technologies
The display is crafted from digitally cut cardboard for perfect precision in the stacked volumes. It is offset-printed in four colors, with additional gold screen printing on the decorative ribbons. Final assembly is done by hand to ensure an impeccable finish worthy of luxury standards.
