The Mugler display fully embodies the brand’s futuristic and architectural aesthetic. Its horizontal structure in translucent blue acrylic creates a spectacular crystalline effect, playing with ambient light to draw attention. At the center, the iconic golden star stands out as the focal point, recalling the brand’s cosmic universe. Modular compartments with pure geometric shapes allow each bottle to be showcased in its own individual case, enhancing their precious character. The layout evokes contemporary architectural structure while maintaining clear product visibility. The « MUGLER » signature, engraved discreetly on the PMMA edge, subtly reinforces brand identity without overloading the design. This display transforms the counter into a stage for olfactory illumination.