This glorifier, made from translucent red PMMA, is designed to reveal the full intensity of the Sì Passione fragrance. Its glossy base acts like a mirror that diffuses light, while the bottle is staged at the center like a precious jewel. The GIORGIO ARMANI logo, silkscreened in white on the front, ensures instant brand recognition. Two vertical side panels, composed of grooved PMMA slats, create a striking perspective effect: as the viewing angle shifts, the slogan “Vibe Your Passion” gradually appears. This subtle yet dynamic visual animation resembles a stage curtain opening to reveal the scene. The entire display plays with light, reflections, and shadows to amplify emotional impact at the point of sale.