LIERAC Floor Display
Description
Designed to reflect the elegance of the Lift Intégral range, this cardboard display merges visual softness with dermatological precision. Powder pink and white tones, paired with a precisely screen-printed gradient, echo the product’s color codes while creating a harmonious and sophisticated effect. The structure highlights the hero product while ensuring strong visibility on-shelf. Technical inscriptions (“Collagen”, “Elastin”, “Hyaluronic Acid”, “Glycoproteins”) visually convey scientific efficacy, reinforcing the proof-based message. The slogan “Il Linguaggio della Pelle” printed on the visual nods to the brand’s Italian heritage and sensorial expertise. The LIERAC logo, screen-printed in black, adds a touch of understated luxury.
Key features
• Compact cardboard structure, four-color printed with matte lamination
• Pink gradient screen printing for a harmonious visual effect
• Laminated product visual with highlighted active benefits
• Screen-printed technical lettering showcasing key ingredients
• Reinforced base for strong in-store stability
• Matte black LIERAC logo screen-printed on powder pink background
• Careful hand assembly for a premium finish
• High-definition printing for optimal color accuracy
For whom?
This display is aimed at dermatological skincare brands, anti-aging care specialists, or luxury dermocosmetics seeking to highlight their scientific expertise while cultivating an elegant image. Ideal for placement in pharmacies, selective retail, or dermo-cosmetic spaces in mass retail.
Technologies
The display was produced using high-definition offset printing and gradient screen printing to faithfully reproduce LIERAC’s visual identity. Text areas were created with high-contrast screen printing, while the structural cardboard elements were digitally cut and hand-assembled to ensure precise execution and optimal sturdiness.
